Web Content Management
Credits: 3
Course Number: 10-135-181
Course Description
10-135-181 WEB CONTENT MANAGEMENT ...this course provides the opportunity for the learner to develop the knowledge, skills, process and understanding to build, execute, analyze and report upon web campaigns within a Content Management System. Explore techniques and tools to monitor campaigns. Execute post-campaign measurements and ROI analysis.
Course Typically Offered
Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.
Credit for Prior Learning
What will I learn?
- Articulate how and why basic marketing concepts are relevant to web campaigns.
- Evaluate Content Management System tools to support web developers and non-programming skilled users.
- Implement a taxonomy of pages, posts and events while assigning and constraining content.
- Utilize tools to restrict various levels of users within Content Management System sites.
- Configure widgets commonly used within a Content Management Systems to curate content.
- Evaluate the components and technical requirements of an email campaign.
- Delineate how social media campaigns can be executed and measured.
- Articulate how analytical tools measure a web campaigns in order to report on their level of success.
- Characterize the security needs of sites utilizing Content Management Systems.
- Implement E-Commerce tools within Content Management System sites.
- Identify the process to install and implement a new Wordpress site.
Class Details
- Class Number:
- 22546
- Delivery:
- Online
- Term:
- Spring 2025
- Session:
- 8W2
- Instructors:
- Karen Krejcie
- Date Range:
- -
Estimated Cost:
$496.55
*
Class Notes
This is an Online class that can be accessed anywhere using internet. For more information regarding this delivery and how to access your class, see www.nwtc.edu/onlinefaq.
Meeting Times
Dates | Day(s) / Time | Location(s) |
---|---|---|
03/26/25 - 05/20/25 |
Anytime
Anytime |
Online
|
* Cost displayed is based on in-state residency. Back to cost