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Marketing Analytics

Credits: 3
Course Number: 10-104-174

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Course Description

10-104-174 MARKETING ANALYTICS ...explore the theory behind data-driven marketing decisions. Learn the relevant tools and processes in performing data collections and analysis in delivering Return on Investment (ROI).

Course Typically Offered

  • Fall
  • Spring

Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.

How can I use this course to achieve my career goals?

This course is associated with the following programs:

What will I learn?

  1. Summarize the importance of measuring social media
  2. Identify metrics to support organizational goals and objectives
  3. Select the right analytics tool to meet the marketing objective
  4. Implement an analytics tool
  5. Evaluate social media effectiveness with analytics
  6. Communicate social media strategy and results to stakeholders
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2 classes found

Class Number: 23061

Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Spring 2025
Session:
8W2
Online
3/26/2025 - 5/20/2025
Green Bay Campus Room BT227
3/26/2025 - 5/14/2025
W — 12:30 PM - 3:20 PM
$592.55

Class Number: 23060

Date:
-
Delivery:
Online
Term:
Spring 2025
Session:
8W1
Online
1/21/2025 - 3/17/2025
$592.55