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Marketing Principles

Credits: 3
Course Number: 10-104-110

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Course Description

10-104-110 MARKETING PRINCIPLES ...explore the marketing environment, consumer behavior, and market segmentation and position strategies. Learn the marketing mix and create product, distribution, pricing, and promotion plans.

Course Typically Offered

  • Summer
  • Fall
  • Spring

Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.

Credit for Prior Learning

Class Details

Class Number:
23045
Delivery:
Blended - Less than 50% Online
Term:
Spring 2025
Session:
8W1
Instructors:
Lisa O'Halloran, Lisa O'Halloran
Date Range:
-
Estimated Cost:
$608.55 *

Class Notes

  • The required digital course materials will be accessible via BlackBoard on or just prior to the first day of class. The fee for the materials is included as part of the ‘Digital Material Access Fee’ on your tuition statement. The optional purchase of a print version of the textbook is available through the NWTC Bookstore.

  • The required digital course materials will be accessible via Canvas on or just prior to the first day of class. The fee for the materials is included as part of the ‘Digital Material Access Fee’ on your tuition statement. The optional purchase of a print version of the textbook is available through the NWTC Bookstore.

  • This class is taught through a combination of in-person and online instruction. Students will attend live portions of the class at the dates, times, and location specified. The remaining instruction will be accessed anywhere using internet. For more information regarding this delivery and how to access your class, see www.nwtc.edu/blendedfaq.

Meeting Times

Dates Day(s) / Time Location(s)
01/21/25 - 03/17/25 Anytime
Anytime
Online
01/21/25 - 03/11/25 Tu
12:30 PM - 3:20 PM
Green Bay Campus Room BT324

* Cost displayed is based on in-state residency. Back to cost

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